GUIDE

AI-powered R&D: unlocking new growth opportunities in CPG

Artificial intelligence (AI) is a powerful tool for CPG companies, transforming their research and development (R&D) processes and creating new paths for growth. 

And CPG leaders need all the help they can get – they’re under constant pressure to launch new products, which has only continued to increase. Unsurprisingly, 79% of CPG executives include innovation among their top three priorities for achieving growth and offsetting risk, according to a report from Boston Consulting Group. But knowing you need to innovate isn’t enough. Innovation leaders, as defined in BCG’s research, are 60% more likely than their peers to launch new ventures and 70% more likely to engage in startup incubation. 

In this guide, we’ll explore how AI is driving innovation and growth in the CPG industry, and we’ll share real-world examples of how leading companies are using AI to streamline new product development, accelerate the pace of innovation and eliminate duplication of efforts.

Download the guide to learn how innovative CPG leaders are using AI to: 

• Streamline new product development by quickly connecting researchers and other experts across your organization to solve complex problems, reduce errors and learn from past projects in real time.
• Accelerate the pace of innovation by seamlessly connecting experts around the globe, including those from marketing, research and supply chain.
• Eliminate duplication of efforts by connecting researchers with in-house expertise and findings that may be otherwise unknown to them.